Case Study

Houdini Tickets

Building a Self-Service SaaS Ticketing & Production Suite for Indie Theatres

Theatre

OVERVIEW

All In One Solution for Community Theatres

Houdini is an all-in-one SaaS box office solution for community theatres. Dev Mechanix was tasked with building a platform that provides “Enterprise-grade” power, including a custom seat builder designed for non-technical theatre managers.

PLATFORM TYPE

Multi-tenant Saas

INDUSTRY

Ticketing & theatre

LOCATION

Canada

SCALE

100+ Concurrent Users

The Challenge

Critical Problems to Solve

Custom Drag and Drop Seat Builder

Creating a Drag-and-Drop builder in HTML Canvas that allows users to design non-linear theatre layouts (aisles, tables, seats) by uploading a floorplan blueprint for arrangement accuracy.

Multi-Tenant Data Isolation

Ensuring each theatre venue has its own isolated, secure environment for data, users and custom branding.

Zero-Error Inventory Management

While the scale is smaller than sports, a 200 seats theatre cannot afford a single inventory error.

Integrated Production & Ticketing Dashboard

Balancing ticketing with production management tools like cast tracking and budget monitoring in one dashboard.

The Solution

How We Engineered It

Custom Map Engine

We built a custom “Map Engine” where every seat is a coordinate-based object, ensuring even complex layouts remained responsive during the design phase.

Flexible JSON Schema

Layouts are stored in a flexible JSON schema, allowing the map to render instantly for fans and validate perfectly for sales on the backend.

Unified Membership Flow

Developed a unified flow that recognizes “Guest” users while checking for active memberships in real-time to apply loyalty discounts automatically.

Web App Ticket Scanner

Developed a secure web-app scanner that uses a phone’s camera, eliminating the need for expensive proprietary hardware.

Results

Delivered Results That Matter

10 Minutes
The 10mins Launch

Users can go from an “Empty Canvas” to a “Live Sale” in under 10 minutes

100%
High Precision Inventory

Validated 100% accuracy in seat-locking during high-pressure “on-sale” windows

Low Fee
Market Ready Saas

Positioned Houdini as a serious, low-fee alternative that empowers local arts communities

Self Service
Operational Savings

Reduced the need for technical support by making the platform almost entirely self-service for theatre staff

The Team & Process

A Cross-Functional Powerhouse

Product Owner (PO)

Acted as the strategic bridge between the client’s vision and the technical roadmap, ensuring every feature delivered maximum business value and aligned with the project’s core goals.

Product Manager (PM)

Translated complex logic into clear technical requirements for the SaaS environment.

Full-Stack Development Team

A dedicated team of frontend and backend experts who managed end-to-end execution from architecting the database and API logic to crafting pixel-perfect responsive UIs.

Dedicated QA Engineering

Focused on Concurrent Stress Testing. We simulated “Sell-Out” scenarios to ensure the seat-locking logic was flawless for smaller, high intent audiences.

The Solution

How We Engineered It

Javascript

Frontend Framework

PHP

Backend Framework

HTML5 Canvas

Seatmap Builder

MySQL

Database

Why This Matters

What This Project Proves

This project demonstrates how Dev Mechanix can turn a complex service into a scalable, self-service product.

Empowering Non-Technical Users

We specialize in taking “Enterprise” power like custom seat mapping and making it so intuitive that a volunteer can use it without training.

Precision in the Details

We showed that even for smaller venues, we maintain the same high standards for inventory accuracy and data integrity as we do for major sports stadiums.

Full-Suite Product Thinking

By integrating production management, memberships, and scanning into one dashboard, we proved our ability to build comprehensive ecosystems.

Dev Mechanix

Ready to Build Something Exceptional?

From high-concurrency SaaS platforms to complex UI engines — we engineer software that performs when it matters most.

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